本文以认知语言学为理论基础，以“塌房”为例，探讨了网络流行语中的隐喻现象。隐喻作为一种修辞手法，通过将一个概念与另一个概念进行类比，用语言表达特定的意义、情感或观点。网络流行语作为一种特殊的语言现象，经常运用隐喻来表达信息、激发人们共鸣，并影响着人们的认知模式。本文通过分析网络流行语中的隐喻现象，探讨了其语言特点、认知机制以及对个体和社会的影响。

Based on cognitive linguistics and taking“House collapse” as an example, this paper discusses the metaphorical phenomenon in internet buzzwords. Metaphor, as a rhetorical device, uses language to express a particular meaning, emotion, or point of view by analogy between one concept and another. As a special language phenomenon, internet buzzwords often use metaphor to express information, stimulate people's resonance, and affect people's cognitive model. By analyzing the metaphorical phenomena in Internet catchwords, this paper discusses their linguistic features, cognitive mechanism and their influence on individuals and society.