摘要/Abstract

大学校庆在高校思想政治教育中具有特殊地位，是高校思想政治教育的活动载体、特殊资源和新阵地。大学校庆通过发挥其激励、凝聚、引领、传承、示范功能，有利于激发发展活力、凝聚多方力量、引领观念行为、传承文化精神、树立良好典范。大学校庆思想政治教育功能的实现，需要明确校庆定位、强化校庆管理、丰富校庆内容、建设校庆文化，以增强思想政治教育的针对性、实效性和吸引力、感染力。

University anniversary occupys a special status in Ideological and political education of universities , which is the activity carrier ,special resources and new position of Ideological and political education in universities. By developing its function of motivation, cohesion, leading, inheritance and demonstration function, University anniversary can stimulate the vitality of the development, unite multi power and lead the concept of behavior, culture and heritage, setting a good example. The realization of the function of Ideological and political education in University anniversary need to explicit decoration positioning, strengthen decoration management, rich decoration and build decoration culture to enhance the pertinence, effectiveness and attractiveness, infectivity of the ideological and political education.