摘要/Abstract

随着当代社会经济的发展，畲族文化在继承和发扬优秀传统文化的同时，其现代性因素也逐渐增多并呈现出新的特色和发展趋势。论文以2006-2010年间浙江景宁中国畲乡“三月三”文化节及其节庆活动作研究的样本, 对其节庆文化内容、功能和演变层面分析畲族“三月三”衰落与复兴的缘由，从国家话语引导、民间参与互动、学术界宣介、经济界推进四个角度入手，探讨畲族文化演变、传承、现代性变迁的特点和规律。最后提出畲族文化现代性建构的传承机制、适应机制、交流机制和研究机制四个方面的策略思考。

With the rapid development of the market economy and the modern society, the She culture has been changing dramatically. Furthermore, the paper studies with the case of ‘san-yue-san’ festival , and discusses that state intervention, non-governmental forces, the academic and economists factors play an important role in the modernity construction in Jingning, Zhejiang. Finally, cultural transmission, adaptation, communication and research mechanisms will be of use to construct cultural modernity.