中原地区茶文化具有名茶少、代饮多、历史悠久和文化底蕴深厚等特点，在当今社会发展中仍有重要价值。但结合中原地区茶文化发展现状可见，中原地区茶文化的品牌问题、传播问题、区域发展等问题依然很突出。本文通过大学生的视角，为中原地区茶文化发展建言献策。

The tea culture in the Central Plains is characterised by few famous tea, more substitutes, long history and profound cultural heritage, which is still of great value in today's social development. However, combined with the current situation of the development of tea culture in the Central Plains, the brand problems, communication problems and regional development of tea culture in the Central Plains are still very prominent. This article provides suggestions for the development of tea culture in the Central Plains through the perspective of college students.