摘要/Abstract

竞争是永恒的主题，“优胜劣汰”是市场竞争的必然结果。在信息社会里，信息优势是企业生存与发展的根本。本文在阐述企业竞争情报的内涵的基础上，勾勒了企业竞争情报的演变历史，剖析了企业竞争情报的作用，指出企业竞争情报的获取途径。

Competition is the eternal theme, 'survival of the fittest' is the inevitable result of market competition.In the information society, the information superiority is the enterprise survival and the development fundamental.Based on the connotation of enterprise competitive intelligence, this paper Outlines the evolution history of enterprise competitive intelligence, analyzes the role of enterprise competitive intelligence, and points out the way to obtain enterprise competitive intelligence.